Branch Metrics – 2022 / 2023
Enterprise Account Executive – LATAM Responsible for all customer-facing activities in company’s LATAM region (commercial/Enterprise/Strategic Accounts)
Procore Technologies 2021 – 2022
Enterprise Account Executive for the LATAM GEO (Spanish/Porguguese/English)
Cloudflare – LATAM / NAMER – 2018/2020
(With Matthew Prince and Michelle Zatlyn: Founders of Cloudflare) Enterprise Account Executive (Spanish/Portuguese & English speaking) As a seller I started covering 100% of the LATAM region and then I … Continue reading
Google Surveys – 2016 / 2017
Market analysis, business development, and customer service for Google Surveys (VACO at Google) Responsible for ensuring product quality (Google Surveys) throughout LATAM, Hispanic market in the US, Spain, Portugal … Continue reading
Mobbex: 2014 – 2016
Co-founder and Marketing strategist at MOBBEX, a fintech startup. Creates the marketing plan and strategy for the Latin American small businesses market. Administers concept development with Head of Engineering and VP … Continue reading
IL CAFFETINO ESPRESSO: 2009 – 2013
Co-founder and CEO at Il Caffetino Espresso, the first “To Go” gourmet specialty coffee shop franchise in Córdoba, Argentina. • Built company and franchise system from the ground up, expanding to four stores … Continue reading
Gen E Foundation (Synergo) – 2012
I am a co-founder of the Gen E Foundation in Córdoba, a non-profit organization that helps entrepreneurs transform business ideas into reality, providing tools, experience and connections. http://fundaciongene.org/
AIESEC: 2007 – 2009
From 2007 to 2009 I was CSR Project manager at AIESEC Cordoba. I started as part of the sales team for six months and then became project manager. What is … Continue reading
Distinguished Entrepreneur by Fundación E+E – 2012
In 2012, IL CAFFETINO ESPRESSO was accepted into competitive business plan course at the E+E Foundation. I was recognized as one of the most outstanding entrepreneurs that year. What is … Continue reading
UPC Emprende Program
Taught two of four modules in the “Emprende” program at the Provincial University of Córdoba by government invitation. This program was sponsored by the City of Córdoba to grant citizens the tools … Continue reading
Media relations (Press)
One of my responsibilities was to build strong relationships with the media, and this was very important to the company because we saved a lot of money in advertising. We … Continue reading
No budget, no paradise? – Conference about Marketing and Advertising for low budget companies.
November 25th, 2014, Matias Glickman and I were invited to the National Technological University of Córdoba to talk about low-budget marketing and advertising strategies and case studies, attended by more … Continue reading
Startup Weekend Córdoba 2013
During the 2013 Startup Weekend competition, I directed a team of eight people in the development of AMORE – A mobile app for couples that allows you to sync your partner’s calendar with … Continue reading
Experience in public relations and strategic alliances
A big part of my experience and success was based on generating mutually-beneficial relationships with external organizations and people which allowed us to create a more cohesive community.
Talk: “Motivation of Entrepreneurial Culture” at the Women’s Council of Córdoba
Invited by the local Secretary of Commerce. I shared my experience with the women’s council members and inspired and motivated them to start their own businesses, attended by 20 people.
Motivational talk at a school in an inner city neighborhood
November 7th, 2014 I was invited by the local government to speak to underserved youth about how to have a better future by starting their own business.
Radio guest at “No es para calientes” show
August 7th, 2014, I was invited by a local radio to talk about the entrepreneurial culture in my city. Topics included entrepreneurial know-how, budget management, and networking for contacts and sponsorships, … Continue reading
Guest writer for Digitantes.com
Occasionally I contribute articles about entrepreneurship and marketing in http://www.digitantes.com as a guest writer. This is a Latin American blog about innovation, entrepreneurship, music, events, design and entertainment. “No todo es MARKETING DIGITAL” … Continue reading
Direction and design of radio spots – Radio advertising
I was responsible for the creative design of the radio spots, with the production carried out by Radio Gamba, one of the most popular radio stations in Córdoba. (Click here to … Continue reading
Pablo Viera - Portfolio 